Constant Contact Email Marketing Platform

Constant Contact Email Marketing

Constant Contact is around since 1995. During that time they’ve managed to become one of the most used email tools in the world. What makes them unique is the blend of features they have developed. As an example, they offer event management tool, surveys, and social campaigns. These all add to the diverse list of email marketing options available, in addition to automation and recurring newsletters.

The platform is packed with hundreds of email templates, multiple ways of uploading contacts. There are also lots of useful integrations available not least of which is their Social Media Playbook feature. The Social Media Playbook is particularly useful when setting up and launching your social media campaigns.

Overview of Constant Contact

For startups and small businesses, this is a cost-effective email marketing tool with flexible pricing. The rates are based on the number of email contacts. They do provide excellent service and regularly host live webinars, classes, and day-long courses, to help people learn how to use email marketing. Plus, the team is constantly working to make Constant Contact intuitive as well as add new features.

The mobile app makes it easy for businesses and individuals to use the system no matter where you are. Whether you are importing contacts from Gmail, Outlook or uploading a spreadsheet, Constant Contact makes it happen.

The platform also comes with hundreds of email templates that are well designed and save you time when building one from the ground up. The platform also has a selection of great event management tools, social media campaign manual and features, and access to a comprehensive library of educational material.

Constant Contact Email MarketingConstant Contact Email Marketing

Key features of Constant Contact

  • Contact Management
  • Email templates
  • Abandoned cart campaigns
  • Registration and opt-in forms
  • Segmentation Tools
  • Reports and analytics
  • List Management
  • Tracking & Reporting
  • Social Media Sharing Tools
  • Image Library
  • A suite of Apps & Integrations
  • Automation
  • Facebook Fan Promotion
  • Events Registration & Management
  • Opens & Click Tracking
  • Mobile Email Marketing

Other Email Marketing Tools

More Resources for Startups and New Ventures

Creating a business and getting customers is hard. From nurturing your idea to taking it to market you burn through hours of time and money in the hope it will all be ok, that customers will buy your product or service.

Being unique and competitive though isn't just about your product though.

Let's face it, it isn't hard these days to copy a product or service!

What is hard is to replicate a business model - the unique capabilities you develop that set you apart.

I've put together a lot of tools to help people not just develop another easily attacked business, but to create something special - a unique business model. Use these to get started on your business model journey:

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