IdeaScale is an idea generation and management tool. Essentially, it helps you crowdsource ideas.
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People add thoughts, ideas or complaints that are relevant to your business. Users then vote on which ones they find to be the most important and they can also share submitted ideas using social media.
By using both crowdsourcing and social media, the best ideas will float to the top based on voting. As a result, businesses get a clear sense of consumer sentiment and feedback.
SHARE & COLLABORATE
Let your network share feedback and ideas from anywhere. You’ll find answers to questions you never even thought to ask.
EVALUATE & PRIORITIZE
Teams collaborate to evaluate, enhance, and prioritize the ideas best suited for implementation.
DEVELOP & DELIVER
Insights and crowd wisdom are extracted from ideas and then refined in order to populate a sustainable innovation pipeline.
MARKET
IdeaScale can also help organizations find new applications for existing offerings or discover new solutions that will expand the footprint of an organization by finding new business models or expanding into new markets.
SPEEDING UP THE INNOVATION PROCESS
IdeaScale presents a unique opportunity to speed up the innovation process by involving external parties. Any business can decide to include ideas from a wider community instead of sourcing and vetting them internally.
With more ideas and more parties involved, the company then determines the best innovations through voting and commenting.
Needless to say, the brightest ideas are crowdsourced rather than internally voted.
