Shopify Is An Ideal Ecommerce Platform To Launch Your Startup


Shopify is one of the easiest to use and best e-commerce platforms and is packed full of useful features and tools.

Overview of Shopify

The company has an easy to use set of dashboards that guide how you navigate and setup your store. All tasks, from processing orders to managing inventory, are straight-forward and easy to get to.

The platform also provides an interface called Shopify Partners, where developers can play around with new stores without having to set up free trials. It’s like a sandbox interface for those who have several clients and need to present website builds before landing jobs. You can install new themes and customize your store without knowing any code.

If you are looking to sell your products in an actual retail setting, then you can use Shopify POS. This includes everything you need to sell your products offline, both on the software and hardware side. The software includes an iPad app, which makes selling your products in a retail setting simple and quick. With the app, you use a credit card reader to swipe the customer’s credit card right there. Additionally, you can purchase further hardware from the company such as a cash register, a receipt printer and even a barcode scanner.

Also, they offer a mobile app with which users can:

  • Respond to chargeback disputes directly in-app
  • Review all inventory changes made to their products in the last 30 days
  • Fulfil items by fulfillment service

Shopify also offers one of the biggest App Stores out of all the e-commerce solutions; they provide hundreds of free and paid apps that will enhance your store. These have been divided into different categories such as Marketing, Sales, Social Media, Shipping and Customer Service. Their content management system (CMS) creates additional pages such as contact and about pages. Furthermore, Shopify you can set up your own blog.

The responsive checkout means adapts to the size of your screen, whether making it friendly for people shopping on mobiles and tablets. Along with direct Facebook and Pinterest integration, gift cards, discount codes and a decent custom profile, the company has pretty much perfected the built-in features.

Key features of Shopify

  • All key and advanced shopping cart features
  • Web-based website builder
  • 100+ professional themes
  • Full blogging platform
  • Mobile commerce ready
  • Brand and customising of your online store
  • Use your own domain name
  • Free SSL certificate
  • Automatic carrier shipping rates
  • Accept credit cards with Shopify
  • 70 payment gateways
  • Flexible shipping rates
  • Automatic taxes
  • Multiple languages
  • Customer profiles, accounts & groups
  • Order fulfillment
  • Email templates
  • Dropshipping
  • Refunds
  • Marketing & SEO
  • Web hosting
  • Analytics
  • Shopify Mobile
  • 24/7 support

Try Shopify

One platform with all the ecommerce and point of sale features you need to start, run, and grow your business.

Other ecommerce tools for startups

More Resources for Startups and New Ventures

Creating a business and getting customers is hard. From nurturing your idea to taking it to market you burn through hours of time and money in the hope it will all be ok, that customers will buy your product or service.

Being unique and competitive though isn't just about your product though.

Let's face it, it isn't hard these days to copy a product or service!

What is hard is to replicate a business model - the unique capabilities you develop that set you apart.

I've put together a lot of tools to help people not just develop another easily attacked business, but to create something special - a unique business model. Use these to get started on your business model journey:

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