Digital Marketing

Psychographic Segmentation

Psychographic Segmentation Definition, Variables and Examples

Psychographic segmentation is the most powerful way you can target customers to generate leads and sales. A marketing strategy focused on appealing to consumers’ personal emotions changes a nameless, faceless, perhaps soulless business into a brand that audiences relate to and care about.  In this article, I’ll take you through how to use psychographic segmentation […]

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How To Optimize Images

How To Optimize Images – 9 Tools To Speed Up Your Site & Get Google Love

This article focuses on how to optimize images so that your website loads faster. Google ranks how a website loads on mobile. If it loads slowly, because of big images, your site will drop in ranking. Nowadays the average website receives over 50% of traffic from mobile devices. If you do not know how to

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Social Media Statistics 2020 Featured Image

120+ Insane Social Media Statistics In 2020 Every Marketer Needs To Know

Looking for the latest social media statistics? Do you want to find out which social media site is right for your brand? It doesn’t matter whether you’re building a presentation, a pitch, or you’re just plain curious, these social media statistics will help you gather the details you need. All the data here is regularly updated,

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Blockchain Companies 2020

Blockchain Companies: Turning Blockchain Into Value

The blockchain companies listed below demonstrate that there is real value being delivered despite the scepticism and hype. The list below highlights some of the many blockchain companies that now using blockchain technology across a variety of sectors. As the portfolio of blockchain companies develops, a blockchain ecosystem is unfolding as the skills, investor and

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