Klear is an influencer marketing platform that has an impressive set of features to create and manage influencer campaigns.
Overview of Klear
You can use Klear to effectively research competitors and analyse their social media accounts to reveal their statistics: mentions, engagement, and follower growth. You can even analyse engagement for each platform.
You can also find out who’s mentioning them and review their followers, keywords they’re mentioning and generally learn about their target audience’s interests.
Klear lets you track hashtags and discover content associated with those tags. Additionally, the platform what kind of accounts and content is relevant to your brand. This allows the AI to “understand” your brand, and the team at Klear will set up many of these monitors for your company as part of the onboarding process to jumpstart the machine learning. This then results in Klear’s discovery tool prioritising search results that are more relevant to your brand.
You can filter searches by any of the monitors you’ve set up. Even if you haven’t previously set it up, you can do it on the fly and results will start showing up in seconds.
The strength of Klear is in its analytics. They have a massive database of influencer profiles and the billions of data points associated with all them. As a result, you are easily able to find the most relevant content creators for your brand.
Because of the intelligent search, you are not overloaded with results and do not need to filter results again and again. You can though filter by social channel, audience size, skills, mentioned monitors, location, influencer gender, audience gender, and audience age are the big ones to note.
Once you’re presented with your search results, you can start diving deeper into each influencer and find out more about them. You’re presented with an overview of their standard social metrics.
Klear shows you the reach of your audience, the“True Reach. The platform offers insights into influencer demographics and psychographics, as well as insights into any other brands they’ve worked with.
Key features of Klear
- Demo Monitors
- Influencer Identification
- Relationship manager
- Performance measurement
- Content spotting
- Audience Demographics
- Program tracking
- Facebook Analytics
- Twitter Analytics
- Instagram Analytics
Klear is an influencer marketing platform that helps brands build, scale and measure influencer campaigns.
Other Influencer Marketing Tools
- Ninja Outreach
- Popular Chips
- Quuu Promote